Marketing

The action or business of promoting and selling products or services.

Keep Summer Alive

Summer isn’t over, and if you’re as ambitious as me, you’ll be attempting to hit the beach every breathing moment of August. So why not keep the sun alive and enter for some goodies? Enter for your chance via DailyCandy & Skintimate to land one of three Skintimate-inspired looks (think Party Perfect, Weekend Chic, or Beach Babe) […]

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Gaga for HP & Starbucks

One of my favorite media buys/marketing efforts- is OOH & Guerilla marketing, because it allows for out of the box, strategic marketing implementation, which, I die for. NYC MTA allows for major buyouts of their cross-town Shuttle- which every time, is so fantastic to step into, it’s like a completely different world, under the filth, […]

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Honda Loves You Back

Fantastic efforts by Honda to thank all their fans when they reached 1 Million Fans on Facebook! The social program was called “Honda Loves You Back” where they took previously posted fan love- and found a way just like the fan did, to tell them they loved them back! They did one per day… these were […]

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In Te Grated

This is the kind of integrated marketing, advertising mixed with digital, that I L O V E to see. Interested in receiving accolades, prestige AND appear as our print ad in New York Magazine’s Summer Double Issue? Well then text your wittiest caption for this photo by texting “DR” to 30364. Thanks to Duane Reade and […]

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Porsche has 1M Fans

….on Facebook. and how do the celebrate? Well- nothing like a custom Facebook Porsche 911 GT3 R hybrid- decal-ed in signatures of over 27,000 Porsche fans. Where are they celebrating? Well why not debut it at the world renowned NY Internat’l Auto Show, before it goes on display inside the Porsche Museum in Stuttgart. What a beaut. […]

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Fendi Frenzy

Very cool Social strategy and partnership via Bergdorfs and Fendi– the social contest “Fendi Frenzy: The Color Challenge” they’ve created is for followers to design their own color combo’s for the new Fendi 2Bag set to preview for Fall 2011; see more rules and info below- You were allowed to ‘design’ as many as you […]

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Gangsta Hamstahs

This commercial’s been one of my favorites for a while now! Never understod what the Hamsters had to do with the KIA brand- but hey- it’s hysterical and it sticks- proven by: “Kia Hampsters win Nielsen’s Top Auto Ad Award for second year in a row, read more>>” Congrats!  My most favorite part of the […]

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Blows My Mind

…that the geniuses that run Foursquare even FIT in ONE PHOTO! I screen grabbed photo from Foursquare HQ Flickr- see more>> They’re preparing for 4SQ Day, which so cleverly is 4/16 ( “four squared” =16) get it… VERY creative kids! LOVE IT! And… of course, because I’m SUCH a pushover- will probs buy 4SQ swag, […]

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Smart Disco

Smart Car just keeps surprising me… kudos! Awesome marketing and creative behind every partnership and design or concept-Smart=Car they premier. Like this cutie… how fierce! Love love love! Remember what they did for Valentine’s? “What’s small, round, covered in mirrors and usually moving very slowly? Why, a Smart Electric Drive glittered up like a disco ball, […]

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